Alexa is one of the leading internet statistics engines. It keeps a "top billion" chart, where every webpage on the planet has its place. Beginning with Google and Facebook, it goes all the way down to the gazillionth site no one knows about. It's a chart that gives you insight on how your business is doing through calculating the popularity of your site.
What makes Alexa especially useful is the geographic dimension. It registers your ranking not only on a global scale but also for every single country where your site has some trackable popularity.
Therefore you can focus on analyzing your authority in the countries that actually matter to you. Toggle navigation PageRank Status. Organic Share of Voice The percentage of all searches for this keyword that sent traffic to this website. No Results Try searching for a popular competing website, and look at their top keywords for a point of comparison.
Try Checking a Competing Website. Audience Overlap Similar sites that share the same visitors and search keywords with this site. Alexa Rank A relative level of audience overlap between this site and similar sites.
No Results Try searching for a popular competing website, and look at their similar sites for opportunity ideas. Alexa Rank Estimate Estimated Metrics Estimates are based on traffic patterns across millions of web users throughout the world, and use data normalization to correct for biases. About estimated metrics. Overview Keyword opportunities breakdown Keyword Opportunities Breakdown These are customized keyword recommendations this site could target to drive more traffic.
Keyword Gaps. Keyword Opportunities Breakdown These are customized keyword recommendations this site could target to drive more traffic. Top industry topics by social Engagement Top Industry Topics by Social Engagement Topics that this site and its competitors published articles on that were mentioned in public Twitter or Reddit posts.
This Site. Competitor Avg. Total Avg. Comparison metrics Comparison Metrics These metrics show how this site compares to its competitors. Comparison Metrics These metrics show how this site compares to its competitors. Search Traffic The percentage of organic search referrals to this site. Search Traffic Competitor Average The average search traffic percentage for this site's competitors. Bounce rate Percentage of visits to the site that consist of a single pageview.
Bounce rate Competitor Average The average bounce rate for this site's competitors. This site. Competitor Average The average search traffic percentage for this site's competitors. Competitor Average The average bounce rate for this site's competitors.
Top Keywords by traffic Top Keywords by Traffic Top organic keywords that are driving traffic to this site. Top Keywords by Traffic Top organic keywords that are driving traffic to this site. Search Traffic. Search Traffic Search Traffic The percentage of organic search referrals to this site that come from this keyword.
Similar Sites by Audience Overlap Similar Sites by Audience Overlap Sites that share the same visitors and search keywords with this site, sorted by most overlap to least overlap.
How to use similar sites. Similar Sites by Audience Overlap Sites that share the same visitors and search keywords with this site, sorted by most overlap to least overlap. Similar sites. Alexa Rank. Daily Time on Site Average time in minutes and seconds that a visitor spends on this site each day. This site ranks:. Daily Time on Site Daily Time on Site Average time in minutes and seconds that a visitor spends on this site each day.
Keyword Gaps This site is not gaining any traffic from these keywords. Avg Traffic to Competitors An estimate of the traffic that competitors are getting for this keyword. Search Popularity An estimate of how frequently this keyword is searched across all search engines.
Keywords driving traffic to competitors, but not to this site Keyword Gaps This site is not gaining any traffic from these keywords. Traffic to Competitors Avg Traffic to Competitors An estimate of the traffic that competitors are getting for this keyword.
Search Popularity Search Popularity An estimate of how frequently this keyword is searched across all search engines. Traffic to Competitors. Easy-to-Rank Keywords. Easy-to-Rank Keywords This site does not rank for these popular keywords, but they could if they wanted to. Relevance to this Site An estimate of how relevant a keyword is to this site.
Popular keywords within this site's competitive power Easy-to-Rank Keywords This site does not rank for these popular keywords, but they could if they wanted to. Relevance to this site Relevance to this Site An estimate of how relevant a keyword is to this site. Buyer Keywords.
Buyer Keywords These keywords include certain phrases commonly associated with purchases. Organic Competition An estimate of how difficult it is to rank highly for this keyword in organic search. Keywords that show a high purchase intent Buyer Keywords These keywords include certain phrases commonly associated with purchases. Organic Competition Organic Competition An estimate of how difficult it is to rank highly for this keyword in organic search. Optimization Opportunities. Optimization Opportunities Growing traffic for these popular keywords may be easier than trying to rank for brand new keywords.
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